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The State of Content 2026
A guide on creator culture + our next community call, and yep, we're going on Tour
Jan 3
•
Oren John
90
2
11
2026 is the year we go analog, + brand planning exercises
Worksheets inside
Jan 15
•
Sprezza
and
Oren John
106
1
7
Loewe's creative playbook, and a guide to retaining your customers
Plus the changing nature of value content
Jul 28, 2025
•
Oren John
121
3
8
Using creative references
How to incorporate creative references into your work in a tasteful way.
May 22, 2025
•
Sprezza
74
43
34
How to Use Content Pillars
My system to track and quantify your brand or creator social media data.
Nov 24, 2025
•
Oren John
71
4
The HYPER guide to Youtube
Lock in brothers and sisters, on the longform internet.
Jan 22
•
Oren John
62
2
5
How to level up your art direction
+ the psychology of pricing, and how to make money with your personal brand
Feb 25
89
5
Brand archetypes, pillars and experts
+ our brand workshop tour starts next week
Jan 8
•
Oren John
46
4
5 ideas you should invest in this year
We met 200+ of you in person the last two weeks... here's what we learned
Jan 29
•
Oren John
and
Sprezza
55
4
Understanding the long game of creative media as a brand tool
+ the transition of traditional luxury to little treats, now to little luxuries
Aug 13, 2025
•
Oren John
67
6
5
The aesthetics of speed, and how to build a second brain for your brand
trigger warning: moodboards
Sep 4, 2025
•
Oren John
49
1
3
Hyper moved to Substack
A quick update for you.
May 19, 2025
•
Sprezza
24
9
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