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The State of Content 2026
A guide on creator culture + our next community call, and yep, we're going on Tour
Jan 3 • Oren John
2026 is the year we go analog, + brand planning exercises
Worksheets inside
Jan 15 • Sprezza and Oren John
Loewe's creative playbook, and a guide to retaining your customers
Plus the changing nature of value content
Jul 28, 2025 • Oren John
Using creative references
How to incorporate creative references into your work in a tasteful way.
May 22, 2025 • Sprezza
How to Use Content Pillars
My system to track and quantify your brand or creator social media data.
Nov 24, 2025 • Oren John
The HYPER guide to Youtube
Lock in brothers and sisters, on the longform internet.
Jan 22 • Oren John
How to level up your art direction
+ the psychology of pricing, and how to make money with your personal brand
Feb 25
Brand archetypes, pillars and experts
+ our brand workshop tour starts next week
Jan 8 • Oren John
5 ideas you should invest in this year
We met 200+ of you in person the last two weeks... here's what we learned
Jan 29 • Oren John and Sprezza
Understanding the long game of creative media as a brand tool
+ the transition of traditional luxury to little treats, now to little luxuries
Aug 13, 2025 • Oren John
The aesthetics of speed, and how to build a second brain for your brand
trigger warning: moodboards
Sep 4, 2025 • Oren John
Hyper moved to Substack
A quick update for you.
May 19, 2025 • Sprezza
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