We filmed a YouTube series in London
A week spent meeting some of the sharpest brands and creatives in the UK.
Hyper takes over London (sort of)
So you might remember that earlier this year that we launched a video series with our friends at Air.
We’ve been writing this newsletter for 2+ years, but this video series brought to life all the things we write about every week… creative operations, brand building, making better content, workflows.
We filmed 6 episodes in NYC over the course of a week. It set the tone for how we wanted to run this series going forward, like a low-key Netflix show for brand builders.
And we had to run it back, except this time in London for Season 2!
LUNDUN
If Season 1 was all about hustle, speed, and the mess of making things in NYC,
then Season 2 is about intentionality, clarity, and craft.
And it gave us the perfect backdrop to go deeper.
We filmed with some of the smartest operators and creatives in the city. It was a week filled with meeting people building brands, agencies, tools, and systems that the rest of the world should learn from.
To be honest, we’re just proud and grateful that this is our life, and that we get to help others with creative work along the way.
What to expect this time
Over the next month, we’ll release a new episode every week (each one is 15-20 minutes long).
PS, in conjunction with this series, we put together a free playbook packed with insights, frameworks, and practical ideas you can apply for your own brand.
All we’re trying to do is help you and your teams produce better creative work.