The new launch blueprint, fakeout marketing, Andromeda, and the active wars

You're telling me a creative made this strategy?

Oct 8 • 

Oren John

18

1

Internet economies and alternative spaces

You're telling me the media earned this value?

Oct 2 • 

Oren John

24

September 2025

Olive oil wars, influencer marketing step by step, + a guide to content cameras

With an interview on AI in marketing with Kipp Bodnar, CMO of Hubspot

Sep 18 • 

Oren John

24

1

The PR wars, advanced prompts & personal brand 3.0

Live from London

Sep 12 • 

Oren John

27

The aesthetics of speed, and how to build a second brain for your brand

trigger warning: moodboards

Sep 4 • 

Oren John

43

1

August 2025

The 2025 Fashion Trend Report

A guide on the modern challenges and opportunities in fashion, how brands can level up their online and social presence, and more.

Aug 28 • 

Sprezza

31

The new media landgrab, and what's working at this exact moment

Plus: why your podcast doesn't get any listens, exposed.=

Aug 22 • 

Oren John

32

2

Understanding the long game of creative media as a brand tool

+ the transition of traditional luxury to little treats, now to little luxuries

Aug 13 • 

Oren John

63

6

You're telling me a brand made this strategy?

sweatshirts as cultural discourse, IG repost tactics

Aug 7 • 

Oren John

41

2

July 2025

Here's what Gary Vee told us

+ the ALDification of everything and what to do when Under Armour rips you off.

Jul 31 • 

Sprezza

12

1

Loewe's creative playbook, and a guide to retaining your customers

Plus the changing nature of value content

Jul 28 • 

Oren John

104

3

Gamification, dark marketing, rewards culture, and color codes

something to bring the edge back

Jul 21 • 

Oren John

15