Archive - Hyper

2026 is the year we go analog, + brand planning exercises

Worksheets inside

Jan 15 • Sprezza and Oren John

Brand archetypes, pillars and experts

+ our brand workshop tour starts next week

Jan 8 • Oren John

The State of Content 2026

A guide on creator culture + our next community call, and yep, we're going on Tour

Jan 3 • Oren John

December 2025

See you in Miami, Toronto, and NYC

We're going on tour in January. Join us.

Dec 30, 2025

Best of 2025 Awards – part one

Sunday late night reading edition. Part two coming this week.

Dec 21, 2025 • Sprezza

How to master UGC operations, Shopify updates, and a glimpse of the future

Lock in brethren, the year is not over yet

Dec 11, 2025 • Oren John

Why everything is so bizarre now

The week luxury jumped the shark,

Dec 5, 2025

25:43

The holiday marketing exposé

+ the new luxury buying guide, and viral prompts breakdown

Dec 1, 2025 • Oren John

November 2025

How to Use Content Pillars

My system to track and quantify your brand or creator social media data.

Nov 24, 2025 • Oren John

The science of building a premium brand

+ an interview with about:blank

Nov 21, 2025 • Oren John and Sprezza

World Building 101

+ what we bookmarked this week

Nov 13, 2025 • Sprezza and Oren John

How to launch your product in 2025

Plus, a guide to Free tech pack sketches, collabs done right, and more.

Nov 6, 2025 • Oren John

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